Work

Our work moves across disciplines. Insight sharpens a proposition. Strategy gives a brand direction. An idea becomes something people can experience.

We shape each team around the work, from a focused advisory session to a longer strategic project. Research and trend insight can lead into strategy, brand development and creative execution.

Selected work

Red Bull project

Red Bull

Exploring how live, personalised data could enrich the Red Bull experience.

IKEA project

IKEA

Film and communication work, shaped into a clear visual story for customers and teams.

Levin & Ohlsson project

Levin & Ohlsson

Tender strategy and building a more distinctive brand narrative.

LST Companies project

LST Companies

Strategic direction across marketing, sport, entertainment and technology for a veteran-owned group.

DIFC project

DIFC

Positioning and brand development for a global financial hub in a competitive international market.

BlissBlends project

BlissBlends

From proposition to brand to launch: shaping an early idea into a credible premium tea brand.

Experience across

IKEA · Red Bull · IBM · PepsiCo · United Nations · FedEx · Securitas · Kellogg’s · Prada · DIFC · Pringles · Dubai Holding · LST Companies · BlissBlends · Discovery Networks · McKinsey & Company · H&R Block · T. Rowe Price · Metop · Choice Hotels · L.L.Bean · Ernesta · Huge · DDB · DiDi · Khansaheb Group · KAEC · JLL & More

How we engage

We treat your challenge as the brief, bring a focused perspective, and build the right team, process and depth around it.

Advisory sessions

Bring us a live challenge, decision or opportunity. We use research, market and cultural insight, strategic thinking and brand perspective to frame the issue, challenge assumptions and clarify the next move.

Fractional support

Senior strategic input, built into your team. We connect business priorities with customer and market insight, follow relevant trends, strengthen brand direction and help move important ideas into action.

Workshops

We design and lead sessions that help teams think together and make progress. We bring the right mix of research, trend signals, strategic exercises, brand thinking and creative development to the room.

Strategic projects

Deeper work on an important business or brand challenge, from insight to execution. We can research customers and markets, identify relevant trends, shape strategy and positioning, develop a brand or offer, and guide creative execution and go-to-market.

Sound familiar?

  • You see an opportunity, but need a clear next move.
  • Your ambition needs to become action.
  • Your business is changing and your direction needs to catch up.
  • A new venture needs a credible route to market.
  • Your customers, culture or category need a closer look.
  • Your brand needs greater relevance or a sharper point of view.
  • Your team needs the right expertise around a challenge.